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Little Steven’s Underground Garage Earns Highest Arbitron Ratings Ever In 2010 November 29, 2010

Posted by David W. King in Uncategorized.

Little Steven’s Underground Garage posted its highest Arbitron ratings ever this year, with a weekly audience of over 1.2 million listeners in the US alone. Cumulative listenership (CUME) increased over sixteen percent from 2009, while average quarter hour listenership (AQH) increased by nearly thirty percent in the same period.

Broadcast in over 200 markets (including Canada, 9 countries in Europe and over 40 countries around the world via the American Forces Network and Voice of America), it’s one of the most successful rock and roll radio shows of the past 30 years.

The Underground Garage spins a unique mix of legends like Little Richard, The Shangri-Las, early Rolling Stones, The Beatles, Ramones, while introducing fans to over 700 new bands in the past 8 years, including The White Stripes, The Hives, and The Strokes.

‘We’re the only Rock and Roll dance party on the radio,’ says Little Steven

Critics agree that Little Steven’s got something special going on. Rolling Stone called the Underground Garage ‘mind-blowingly great,’ adding that it’s ‘the most exciting thing to happen to rock and roll radio in years.’ MTV called Little Steven ‘the coolest DJ in the country, a proud throwback to the late-night hipster jocks of long-gone 1960’s and 70’s FM radio.’

Go to http://www.littlestevensundergroundgarage.com/affiliates.html for a full schedule of local affiliates and air times.


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