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Be a Rock Star For a Year–Fuse, Comcast and Live Nation Will Make it Possible July 31, 2009

Posted by David W. King in Uncategorized.
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Fuse, the only national network dedicated to music, Live Nation, and Comcast announced today the launch of a cross promotional sweepstakes, “Rock Star for a Year.” This one-of-a-kind promotion will give consumers a chance to win two tickets to 20 concerts at Live Nation’s Comcast Theatre in Hartford, CT during the 2010 season.

“We’re thrilled to be working with Comcast and Live Nation on this partnership,” said Mike Bair, president, MSG Media. “Given Comcast’s role as Connecticut’s leading communications and entertainment provider, Live Nation’s expertise in the live concert industry and knowledge of what excites concert goers, coupled with Fuse’s ability to offer cable providers and concert promoters the opportunity to connect with viewers in a way no one else can through our national reach and Madison Square Garden Entertainment’s assets, makes this unique collaboration the perfect partnership.”

“This partnership is a natural fit for Comcast, as we are committed to delivering an unparalleled entertainment experience to our Connecticut customers,” said Doug Guthrie, senior vice president of Comcast’s Western New England Region, which includes Connecticut. “Our job at Live Nation is to connect artists and fans, and Fuse is a direct conduit to some of the most active music fans in the country,” said Joey Scoleri, senior vice president of tour marketing/promotion at Live Nation. Fuse will collaborate with Comcast to promote the sweepstakes on various cable television networks and online. About Fuse
Fuse is a part of MSG Media, which includes television networks MSG and MSG Plus and MSG Interactive, which oversees all company wireless and online initiatives. Additional information about Fuse can be found at http://press.fuse.tv/

About Comcast Corporation
Comcast Corporation (www.comcast.com) is the nation’s leading provider of entertainment, information and communication products and services. With 24.1 million cable customers, 15.3 million high-speed Internet customers, and 6.8 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.
Comcast’s content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast’s Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.
Comcast serves nearly 550,000 customers and employs over 1,300 employees throughout 128 communities in Connecticut.

About Live Nation
Live Nation’s mission is to maximize the live concert experience. Our core business is producing, marketing and selling live concerts for artists via our global concert pipe. Live Nation is the largest producer of live concerts in the world, annually producing over 22,000 concerts for 1,600 artists in 33 countries. Live Nation is transforming the concert business by expanding its concert platform into ticketing and building the industry’s first artist-to-fan vertically integrated concert platform.

http://pr-usa.net/index.php?option=com_content&task=view&id=243319&Itemid=28

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